Importance of Professional Real Estate Photography

First impressions are everything, and that’s as true in real estate as it is in the rest of life. If you’re selling your home, it’s crucial to think about what the first impression of your home will be because the right one will inevitably generate a ton of showings and may result in multiple offers, while the wrong one… well, a bad impression could leave your home on the market for a lot longer than you’d like.

The first step to a quick, successful home sale is choosing to work with Sonia, and that’s because my first step is to make sure your listing makes that WOW first impression. When I list your home, I want it to shine. I want everyone who looks at it to fall in love with it, book a showing that minute, and drive over the very same day.

Professional Photography: Your Home’s First Impression

A selfie of me and my favourite real estate photographer, Trevor Boller

I’m a top Sherwood Park REALTOR® and know the market inside and out. And while I’m pretty good with a point-­and­-click camera at family events (I take a fantastic selfie), I’m not a professional real estate photographer.

Sure I could take photos of your home and post them, and they’d look ok. They’d be sufficient. But we don’t want merely “sufficient”, we want WOW! If you want to sell your home you hire top tier Sherwood Park REALTOR® Sonia Tarabay. The same logic stands: If I want to take fantastic photography that gets buyers in the door, I hire a top tier real estate photographer! My choice? Trevor Boller, real estate photographer extraordinaire!

Here are just a couple of many, many examples of Trevor’s great work on my listings. You can check out all my personal listings to see more of his awesome work.

Photos Make A Huge Difference

It used to be the first impression your home made was the first few minutes of a showing, but the internet has changed all that. The 2014 Real Estate Tech Trends report from Properties Online shows 89% of people start the house-hunting process online, and the same report shows that 83% of prospective buyers find listing photos “Very Useful”. In fact, they marked photos as THE most useful piece of information they use to decide which listings to view.

An article in the Wall Street Journal shares more telling research: 95% of buyers view the primary listing photo first, before they look at anything else, and spend over double the amount of time looking at listing photos than they do any other piece of information about the listing.

When I list your home, I want to give your property every best chance to sell for the best possible price in the shortest amount of time. If you take a look through my personal listings, you’ll see every one is accompanied by stand-­out photos, no matter what the listing price. When you hire Sonia, knock-­out photography from my favourite real estate photographer Trevor Boller comes as part of the package.

Want your Sherwood Park home for sale to ace its first impression and shine brighter than the rest? Call Sonia for the best service, the best experience, and the best looking listing in the city.